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Category archive of Facebook marketing

How We Helped CVPH Solve a Nursing Shortage With Facebook

How do you hire a good nurse in 2017? Ask anyone who works in healthcare recruiting and they will reach for an aspirin. According to a 2014 study from the American Nurses Association, the nursing profession is estimated to grow to 3.44 million jobs by 2022—up from 2.86 million in 2012. However, the industry will

Finding Customers Using Facebook Groups

unique advantages of facebook groups Pages and groups are both effective for connecting with customers, but in different ways. While pages and groups are both important aspects of Facebook marketing, they accomplish very different things. A business page is a public-facing profile, similar to the personal one you use when connecting with friends and family.

Why Businesses Fail At Social Media Marketing

By now businesses big and small are trying their hand at social media marketing, and most of them are struggling to create any engagement, let alone uncover ROI (we’ll save that for another post). Effective social media marketing requires a mindset that embraces planning, consistency and experimentation, and many companies get stuck at the starting

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